Rides to Remember Charity Event

Ferrari Maserati of Atlanta Annual Rides to Remember Private Charity Event

TRG had the pleasure of serving as the publicity arm of Ferrari Maserati of Atlanta’s 10th and 11th Annual Rides to Remember charity events benefiting pediatric cancer patients from Camp Sunshine, Atlanta Ronald McDonald House Charities, and CURE Childhood Cancer. Each year, anxious drivers of exotic cars, friendly volunteers, and excited families register and prepare for an amazing day of family-friendly fun. Following breakfast and registration, the convoy of cars are led by a police escort on a sightseeing caravan from Ferrari Maserati of Atlanta to the Atlanta Motorsports Park in Dawsonville, GA.Upon arrival at the Atlanta Motorsports Park, each child gets a chance to select the muscle car of their choice for an unforgettable ride around the private country club racetrack. Families enjoy face painting, healthy eats and entertaining games off the track.

Notable attendees have included: Cindy ‘Rodeo’ Steedle (Rock of Love on VH1), Terius “The Dream” Nash (5x Grammy Award Winning Producer/Recording Artist), Dr. Rondrick Williamson (“The Doctors”) and Sean “Ferrari Simmons” (V-103 Atlanta).

Notable Press Placements Include Fox 5 Atlanta and Kore Magazine.

CLIENT
Ferrari Maserati of Atlanta

SERVICES
Publicity, Event Management, Influencer Engagement, Talent Procurement, Sponsorship Procurement, Partnership Management

YEAR
2015, 2016

Ferrari Maserati Rides to Remember - 2016